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SaaS & Software Products

Case studies from solo and small-team founders selling SaaS or digital software products.

SaaS & Software Products

+3

One Affiliate Now Brings In Half My Sales

Aug 13, 2026

•

7 min read

One Affiliate Now Brings In Half My Sales

Philipp built backl.io, a curated backlink database for SaaS founders, after teaching himself SEO from scratch for his first product – today, roughly half of his sales come from a single affiliate he didn't even recruit.

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