I Spent $0 on Ads. Four LinkedIn Messages Became My Best Clients.
Suzanne Kaltbaum built a fine art photography business one relationship at a time – and found that a single well-placed LinkedIn connection with the right interior designer was worth more than a bigger following ever was.
Etsy search brought the buyers. Cold emails brought the designers.
Xenia started selling handmade mineral wall sculptures in June 2025. A year later it is her main income – around 200 buyers, with Etsy search and ads accounting for 90% of sales, and a cold-email catalog opening a second line to interior design studios.
